PAT 4UHAN
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SIMPLIFYING PROGRAMMATIC MEDIA BUYING

WITH HONESTY AND CUSTOMISATION

The only unified Programmatic Marketing Platform. Built around your business with transparency at its core.

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Who are we?

PAT 4UHAN is the only fully transparent Programmatic Marketing Platform on the market with all the tools needed in one UI at one cost.

We don’t follow a one-size-fits-all approach, lock companies into tech stacks they don’t need or have any hidden fees. We believe that true transparency, customisation, and control are the future of this industry. That’s why we’ve designed an elegant & accessible Programmatic Marketing Platform that snaps together around your business at a fraction of the market rate cost. Our unified yet flexible marketing stack means you have everything you need in one powerful UI, from DSP and DMP ad serving capabilities to seamless drag and drop creative management. You’re free to launch data-driven programmatic campaigns in minutes and spend your marketing budget where it matters the most, on media. 

It’s time to shake up the industry, and ensure programmatic advertising is done the way it should be.

PAT 4UHAN | Home

PLATFORM

Welcome to the most elegant User Interface on the market.

Ease & Simplicity

Programmatic advertising doesn’t have to be complicated. With user experience and flexibility at its heart, PAT 4UHAN’s beautifully elegant and easy-to-use interface helps you focus on the things that matter most.

Intelligent Targeting

Our targeting capabilities include behavioural, demographic, contextual, geo-locational and contextual geo-locational. Powerful probabilistic modelling algorithms constantly work to improve performance.

Transparency & Control

Our fully-customisable platform gives you the control to run programmatic advertising your way, whilst transparent reporting lets you harvest uncensored insights to influence future activity.

Brand Safety, Fraud, & Viewability

We work closely with our brand safety, anti-fraud, and viewability partners to ensure ads are shown in brand safe environments, and are tracked according to authentic, viewable impressions.

Online Reach

The PAT 4UHAN platform integrates with over 30 leading ad exchanges, covering 97% of quality biddable inventory across Europe and the Americas, including desktop, mobile and video formats.

Data Management

Measure and understand customer behaviour with our fully-integrated Data Management Solution. Dynamically build audiences with our DMP like audience segmentation capabilities so you can gain valuable insights from your customer touch points, and use them to maximise ROI.

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SOLUTIONS

Brands

Your business is unique. Your programmatic solutions should be too.

Programmatic advertising doesn’t have to be complicated. With user experience and flexibility at its heart, PAT 4UHAN’s beautifully elegant and easy-to-use interface helps you focus on the things that matter most.

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Agencies

Stand out from the crowd with the best programmatic solution.

Your agency should have a programmatic offering that’s market-leading. Get all the features, service, and professional advice needed to develop a business model that both reflects your unique programmatic positioning, and gives you leverage in a competitive marketplace.

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Publishers

Maximise advertising revenues, your way.

Whether it’s reducing waste, discovering the value of your data, or extending relationships with your key advertisers, we can unlock the full power of your audience and inventory with our customisable solutions.

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CLIENTS

Delivering programmatic insights for customers like these:

BRANDS

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Programmatic to fit you

Choose between a managed or self-serve solution; both offer flexible levels of support, plus the ability to personalise platform features and contracts according to your requirements. With customisation, programmatic can be synched with other marketing channels, your way.

Ease & simplicity

Our elegant and intuitive UI minimises wasted time and resource, so that you can focus on the things that matter most: evaluating the performance of your campaigns, and increasing your competitive presence online.

Extensive targeting toolkit

The best in behavioural, contextual, demographic, geo-locational and geo-contextual ad targeting capabilities ensure you reach the right audience, in the right place, at the right time, and at the right price point for you.

Programmatic to fit you

Whether you’re prospecting or retargeting, we make it easy to build campaigns that get the right message to your target audience, across multiple channels. Deeper real-time insights increase your understanding of who your audience are and which ads they want to see.

Full transparency

You want the most cost-effective solution. PAT 4UHAN operates with 100% transparency, giving advertisers uncensored insights into margins, spend and performance. With direct access to this feedback, you can plan and deliver activity more effectively.

World-class support

Even with technology as powerful as this, you can’t forgo a team of dedicated experts to optimise, advise and provide support. Whether you need a quick setup to get things rolling, or an involved, long-term partnership, we make programmatic work for you.

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agencies

HAVE WE GOT YOUR ATTENTION?

Programmatic to fit you

Choose between a managed or self-serve programmatic advertising solution; both offer flexible levels of support, plus the ability to personalise platform features and contracts according to your requirements. With customisation, programmatic can be fluidly synced with your other services.

Your very own Trading Desk

We’ll help you build your own agency trading desk, so that you can independently grow margins and manage activity, your way. Our specialist support team will get you up-and-running with a toolkit that keeps your agency ahead of the curve.

White label solution

Give clients full confidence in your services and products with a white label solution that mirrors the look and feel of your agency. Customise company name, logo, pixels, colours, domain name and reporting.

Ease and simplicity

PAT 4UHAN offer agencies the most elegant and intuitive UI on the market. Saving time and energy in the platform gives you more time to plan and evaluate the ROI that you get from programmatic.

Margin control

Agencies get full control over their advertiser and campaign margins within our platform. In the click of a button, you can dictate individual limits and apply the right settings for each of your clients.

World-class support

Even with technology as powerful as this, you can’t forgo a team of dedicated experts to optimise, advise and provide support. Whether you need a quick setup to get things rolling, or an involved, long-term partnership, we make programmatic work for you.

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PUBLISHERS

HAVE WE GOT YOUR ATTENTION?

Programmatic to fit you

Choose between a managed or self-serve solution; both offer flexible levels of support, plus the ability to personalise platform features and contracts according to your requirements. With customisation, programmatic can be synchronised with other marketing channels, your way.

Ease and simplicity

Our elegant and intuitive UI minimises wasted time and resource. Instead, you can focus on doing the things that matter most: planning and evaluating the ROI that you get from programmatic, and building stronger relationships with your top advertisers.

Audience extension

With Audience Extension, viewer profiles can be built and strategically targeted against. Sell to existing advertisers, and extend the reach of your viewers and users on sites beyond your portfolio. Reduce the cost of ad purchases, and build frequency over time.

White label solution

How can you nurture relationships with your top advertisers? Our white label solutions mirror the look and feel of your brand, and provide a safe environment to manage ad transactions with full control. Customise company name, logo, colours, domain name, reporting and pixels.

Full transparency

You want the most cost-effective solution. PAT 4UHAN operates with 100% transparency, giving publishers uncensored insight into margins, spend and performance. With direct access to this feedback, you can plan and deliver activity more effectively.

World-class support

Even with technology as powerful as this, you can’t forgo a team of dedicated experts to optimise, advise and provide support. Whether you need a quick setup to get things rolling, or an involved, long-term partnership, we make programmatic work for you.

Request demo