PAT 4UHAN
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TERMS OF USE

PAT 4UHAN site & app site terms of use

PAT 4UHAN LIMITED, a company registered in USA under company number 240329-1055216, whose registered office is at 18 PALAMINO DR, ZEBULON, NC 27597 herein after referred to as ‘PAT 4UHAN’ or ‘We’ set out the following terms and conditions upon which PAT 4UHAN offers an PAT 4UHAN Subscriber a licence to use the PAT 4UHAN Services via the PAT 4UHAN Platform (the ‘Terms’). These Terms incorporate our Cookie Policy, the PAT 4UHAN Subscriber Licence and Privacy Policy by this reference (collectively called the ‘Licence’). Unless otherwise indicated, all definitions used in the PAT 4UHAN Subscriber Licence shall apply to these Terms.

1. GENERAL

1.1 The Site, the PAT 4UHAN Platform and the PAT 4UHAN Services may include, but are not limited to, the provision of an online self-service, real-time bidding advertising application whereupon user-generated-content (‘UGC’) may be uploaded, posted and accessed which may include text, reviews, articles, images, graphics, photos, stories, audio, video, software, audiovisual combinations as well as interactive features (including file-sharing facilities by way of the social media icons where applicable) and other materials in any form, medium or technology now known or hereinafter developed that may be viewed on, accessed through or disseminated publicly on the Site or the PAT 4UHAN Platform for Your use and for the use by an PAT 4UHAN Subscriber (or a visitor to the Site as the case may be to the extent permitted by the functionality of the Site).

1.2 By using any of the PAT 4UHAN Services, the Site and the PAT 4UHAN Platform, You expressly agree to be bound by these Terms and all applicable laws and regulations governing the PAT 4UHAN Services, the Site and the PAT 4UHAN Platform. These Terms form a legally binding agreement between You and PAT 4UHAN and apply to all PAT 4UHAN Subscribers to the PAT 4UHAN Services who may also be contributors of UGC posted on the Site or the PAT 4UHAN Platform.

1.3 You should read these Terms carefully and ensure that You understand the effect before proceeding to use the PAT 4UHAN Services. If You disagree with any part of these Terms, do not use the Site and the PAT 4UHAN Platform. If You violate these Terms, PAT 4UHAN may terminate Your use of the Site and the PAT 4UHAN Platform, bar You from future use of the Site and the PAT 4UHAN Platform and/or take appropriate legal action against You. PAT 4UHAN reserves the right to change these Terms at any time without notice, effective immediately upon posting on the Site or the App Site. Please check this page periodically. You agree that PAT 4UHAN will treat Your use of the PAT 4UHAN Services, the Site and the PAT 4UHAN Platform as acceptance of the Terms including Your continued use subsequent to any changes being posted on the Site or the App Site.

2. IP LICENSE

2.1    When using the Site or the App Site to access the PAT 4UHAN Services, if You make use of a feature that allows You to publish any UGC via the Site or the App Site in connection with placing advertisements by way of uploading text, comments, links, photos, You automatically grant to PAT 4UHAN, a worldwide, non-exclusive, royalty-free, perpetual, transferable licence (with right to sub-license) to use, record, publish, distribute, prepare derivative works of, display and perform all that UGC, or any part of it, and the Intellectual Property Rights therein, in connection with the provision of the PAT 4UHAN Services, including without limitation the  promotion and redistribution of all or part of Your UCG  (and derivative works thereof) in any media formats and through any media channels (‘IP Licence’).

‘UGC’ means content provided/ generated by an PAT 4UHAN Subscriber when accessing and using the PAT 4UHAN Services which are uploaded, embedded or otherwise displayed and/ or stored on the Site or the App Site by an PAT 4UHAN Subscriber for any purpose which may include but are not limited to text, articles, images, graphics, photos, stories, audio, video, software, audio-visual combinations, interactive features and other advertising materials in any form, medium or technology now known or hereinafter developed.

2.2 Unless terminated (or suspended) for reasons such as those set out in the Licence or unless PAT 4UHAN is no longer providing the PAT 4UHAN Services to You, the above IP Licence granted by You terminates when Your UGC is removed/ deleted. You must contact PAT 4UHAN by email to request removal or deletion of UGC or cancellation of Your subscription in accordance with Your PAT 4UHAN Subscription Software Package and the terms of Your White Label Retail Software as a Service Licence (agency) or Your PAT 4UHAN Subscriber Licence (advertiser).

2.3    PAT 4UHAN do not guarantee any confidentiality with respect to UGC and You understand and agree that You are solely responsible for Your own UGC and the consequences of posting or publishing it. PAT 4UHAN do not claim ownership of the UGC You submit or make available for inclusion on the Site. You retain all of Your ownership rights in Your UGC but You grant the limited IP Licence set out in Clause 2.1.

3. PAT 4UHAN CONTENT ON THE SITE

With the exception of UGC submitted to the Site or the PAT 4UHAN Platform by You, all other content and the selection and arrangement of such content on the Site or the PAT 4UHAN Platform constitutes “PAT 4UHAN Content” and is either owned by, or licensed to, PAT 4UHAN and is subject to copyright, trade mark rights, and other intellectual property rights of PAT 4UHAN and licensors of PAT 4UHAN. Such PAT 4UHAN Content is protected by US copyright laws and international laws. Any third party trade or service marks present on PAT 4UHAN Content not uploaded or posted by You are trade or service marks of their respective owners. Such PAT 4UHAN Content may not be downloaded, copied, reproduced, distributed, transmitted, broadcast, displayed, sold, licensed, or otherwise exploited for any other purpose whatsoever without the prior written consent of PAT 4UHAN or, where applicable, the licensors of PAT 4UHAN. PAT 4UHAN and/ or its licensors reserve all rights not expressly granted in and to their PAT 4UHAN Content.

4. COPYRIGHT LICENSE

We will terminate the privileges of any PAT 4UHAN Subscriber who uses the Site or the PAT 4UHAN Platform to unlawfully transmit copyrighted material without a licence, express consent, valid defence or fair use exemption to do so. In particular, PAT 4UHAN Subscribers who submit UGC to the Site or the PAT 4UHAN Platform must ensure that the UGC they upload does not infringe the copyrights or other rights of third parties (such as privacy or public rights). After proper notification by the copyright holder or its agent to us, and confirmation through court order or admission by the PAT 4UHAN Subscriber that they have used the Site or the PAT 4UHAN Platform as an instrument of unlawful infringement, We will terminate the infringing PAT 4UHAN Subscriber’s rights to use and/or access the Site. We may, also in our sole discretion, decide to terminate an PAT 4UHAN Subscriber’s right to use or access the Site or the PAT 4UHAN Platform prior to that time if We believe that the alleged infringement has occurred.

5. VERIFICATION AND REGISTRATION

In order to become an PAT 4UHAN Subscriber and to gain access to the PAT 4UHAN Services, You must register on the Site, be verified and obtain an PAT 4UHAN Login in accordance with the terms of Your White Label Retail Software as a Service Licence (agency) or Your PAT 4UHAN Subscriber Licence (advertiser).

6. GENERAL RESTRICTIONS ON USE

Subject to the following express restrictions, PAT 4UHAN grants You permission to access and use the Site, the PAT 4UHAN Platform and the PAT 4UHAN Services. You may view Site or App Site pages, download Site or App Site pages (for caching purposes only) and print Site or App Site pages (excluding Site or App Site images) and retain a copy of the same solely for Your own personal, non-commercial use. You agree that Your failure to adhere to any of these restrictions shall constitute a breach of these Terms on Your part. You agree.

PUBLISHERS

HAVE WE GOT YOUR ATTENTION?

Programmatic to fit you

Choose between a managed or self-serve solution; both offer flexible levels of support, plus the ability to personalise platform features and contracts according to your requirements. With customisation, programmatic can be synchronised with other marketing channels, your way.

Ease and simplicity

Our elegant and intuitive UI minimises wasted time and resource. Instead, you can focus on doing the things that matter most: planning and evaluating the ROI that you get from programmatic, and building stronger relationships with your top advertisers.

Audience extension

With Audience Extension, viewer profiles can be built and strategically targeted against. Sell to existing advertisers, and extend the reach of your viewers and users on sites beyond your portfolio. Reduce the cost of ad purchases, and build frequency over time.

White label solution

How can you nurture relationships with your top advertisers? Our white label solutions mirror the look and feel of your brand, and provide a safe environment to manage ad transactions with full control. Customise company name, logo, colours, domain name, reporting and pixels.

Full transparency

You want the most cost-effective solution. PAT 4UHAN operates with 100% transparency, giving publishers uncensored insight into margins, spend and performance. With direct access to this feedback, you can plan and deliver activity more effectively.

World-class support

Even with technology as powerful as this, you can’t forgo a team of dedicated experts to optimise, advise and provide support. Whether you need a quick setup to get things rolling, or an involved, long-term partnership, we make programmatic work for you.

Request demo

agencies

HAVE WE GOT YOUR ATTENTION?

Programmatic to fit you

Choose between a managed or self-serve programmatic advertising solution; both offer flexible levels of support, plus the ability to personalise platform features and contracts according to your requirements. With customisation, programmatic can be fluidly synced with your other services.

Your very own Trading Desk

We’ll help you build your own agency trading desk, so that you can independently grow margins and manage activity, your way. Our specialist support team will get you up-and-running with a toolkit that keeps your agency ahead of the curve.

White label solution

Give clients full confidence in your services and products with a white label solution that mirrors the look and feel of your agency. Customise company name, logo, pixels, colours, domain name and reporting.

Ease and simplicity

PAT 4UHAN offer agencies the most elegant and intuitive UI on the market. Saving time and energy in the platform gives you more time to plan and evaluate the ROI that you get from programmatic.

Margin control

Agencies get full control over their advertiser and campaign margins within our platform. In the click of a button, you can dictate individual limits and apply the right settings for each of your clients.

World-class support

Even with technology as powerful as this, you can’t forgo a team of dedicated experts to optimise, advise and provide support. Whether you need a quick setup to get things rolling, or an involved, long-term partnership, we make programmatic work for you.

Request demo

BRANDS

HAVE WE GOT YOUR ATTENTION?

Programmatic to fit you

Choose between a managed or self-serve solution; both offer flexible levels of support, plus the ability to personalise platform features and contracts according to your requirements. With customisation, programmatic can be synched with other marketing channels, your way.

Ease & simplicity

Our elegant and intuitive UI minimises wasted time and resource, so that you can focus on the things that matter most: evaluating the performance of your campaigns, and increasing your competitive presence online.

Extensive targeting toolkit

The best in behavioural, contextual, demographic, geo-locational and geo-contextual ad targeting capabilities ensure you reach the right audience, in the right place, at the right time, and at the right price point for you.

Programmatic to fit you

Whether you’re prospecting or retargeting, we make it easy to build campaigns that get the right message to your target audience, across multiple channels. Deeper real-time insights increase your understanding of who your audience are and which ads they want to see.

Full transparency

You want the most cost-effective solution. PAT 4UHAN operates with 100% transparency, giving advertisers uncensored insights into margins, spend and performance. With direct access to this feedback, you can plan and deliver activity more effectively.

World-class support

Even with technology as powerful as this, you can’t forgo a team of dedicated experts to optimise, advise and provide support. Whether you need a quick setup to get things rolling, or an involved, long-term partnership, we make programmatic work for you.

Request demo